CRM Concepts — Core Concepts

Marketing Academy Knowledge
CRM Basics Knowledge
Published June 30, 2026

Foundation scaffold for the Core Concepts lesson of CRM Concepts (CRM Basics).

Foundation scaffold for the 'Core Concepts' lesson of the 'CRM Concepts' module in the CRM Basics course (Marketing Academy). This canonical KnowledgeArticle exists so Academy lessons can reference it; full instructional content is authored in a later slice.